What the client needed:
Guillermina Ortega is an award-winning Mexican feminist artist who commissioned this website to celebrate 30 years of doing art in Mexico. She wanted to promote the opening of her retrospective exhibition, showcase images of her most important work, and display her new explorations into video and land art. She required a minimal and clean design and the ability to add information to the site on her own.
What I delivered:
The new site displays images from Guillermina’s retrospective and includes examples of her video art. The design and typography are minimal and clean so the art can be center of attention. The site is built in WordPress to enable the client to add content and promote events as needed. Currently, I am helping Guillermina develop a content strategy to effectively display the breath of her work on the site.
