What the client needed:
I was invited by Early Adopter to design a WordPress website for Digital Farm Collective, a non-profit founded by artist Matthew Moore to raise awareness about suburban encroachment on farm land.
What I delivered:
Following Early Adopter’s information architecture blueprints, I provided several design concepts that included suggestions for type size, spacing and hierarchy of elements. Early Adopter used the design concepts that I provided to make final decisions about the look and feel of the site and deliver to the client.